The emergent shifts defining work in 2023, how to harness trends to take charge of the year ahead, guidance on making bigger growth strides
THIS WEEK'S TOPIC:
Jacobs is always analyzing change. A major focus? The shifting landscape of work. After some big transitions—Covid, work-from-anywhere culture, and a new emphasis on EQ—she's helping us draw a roadmap for growth in 2023: from recalibrating your relationship with work to finding your native genius.
THIS WEEK'S GUEST:
Driving a constant state of evolution within LPK and the industry, Valerie Jacobs serves as the brand and innovation consultancy’s Chief Growth Officer, overseeing business development, external relations, and the ongoing creation and expansion of capabilities that give way to innovative new offerings for clients. In her 15 years of leadership at LPK, Valerie founded LPK’s trends and foresight practice, providing clients with a deeper, future-forward consumer understanding while establishing a clear point of difference for the consultancy.
Valerie works with intuition and quick wit that senses and articulates change in consumer behaviors, values, lifestyles, and attitudes—informing the actionable strategies she develops for brands with the nerve to keep up.
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